MY YARD SS11 COLLECTION

Here's a little sneak preview of the new My Yard SS11 collection to be released at the end March. The range has been fully revamped and refined, now offering a wider garment mix including oversize scoop neck tee's, loose fit vests, pocket tees and varsity jackets. Here's just a few to take a look at for now. More to follow.

Matt Vs Goldie - Supremebeing Collab

 

The latest collaboration from core streetwear brand Supreme Being is one not to be overlooked. Their latest in-season collection sees the brand teaming up with Arctic Monkey Matt Helders and DnB pioneer Goldie to produce two ranges, both of which are distinct,  stylishly juxtaposed and are available to buy in store now. 

"We work with the artists that we do because we are fans of each other. The artists are diverse because we are, and their tastes and talents are often unexpected and brilliant. What do Goldie (Metalheadz) and Matt Helders (Arctic Monkeys) have in common? Both are hugely influential pioneers of their scenes, their music defining their generations and spawning entire sub- genres. As part of Arctic Monkeys, Matt’s was the first record ever to go #1 on downloads alone, single handedly reviving guitar music in the process. Goldie made ‘Inner City Pressure’ and that’s all there is to say about that." Supreme Being. 

You can check out some of the collab collection and other Supreme being products on offer online and in-store here: http://www.my-yard.co.uk/t/mens/brands/supremebeing


My Yard

My Yard SS10 & Japan shoot

For Spring Summer My Yard are boasting a collection of 23 T's and 13 Crew Neck's, plus a high summer flash range including bright character embroidered Polo's.

Collaborating with some of the most respected Street Artists and Illustrators from Bristol and beyond the SS10 Artist Collection offers a diverse range of designs and twisted characters inspired by graffitti illustration, 80's skate graphics, and Japanese cartoons. With its no comprise 'Clothing As Canvas' approach, the range consists of big and bold prints with a pannetone palette to rival Smarties.

For the range Photographer Jake Burge took the collection out to Japan and here's some of the shots he came back with.