The latest collaboration from core streetwear brand Supreme Being is one not to be overlooked. Their latest in-season collection sees the brand teaming up with Arctic Monkey Matt Helders and DnB pioneer Goldie to produce two ranges, both of which are distinct, stylishly juxtaposed and are available to buy in store now.
"We work with the artists that we do because we are fans of each other. The artists are diverse because we are, and their tastes and talents are often unexpected and brilliant. What do Goldie (Metalheadz) and Matt Helders (Arctic Monkeys) have in common? Both are hugely influential pioneers of their scenes, their music defining their generations and spawning entire sub- genres. As part of Arctic Monkeys, Matt’s was the first record ever to go #1 on downloads alone, single handedly reviving guitar music in the process. Goldie made ‘Inner City Pressure’ and that’s all there is to say about that." Supreme Being.
You can check out some of the collab collection and other Supreme being products on offer online and in-store here: http://www.my-yard.co.uk/t/mens/brands/supremebeing